ST. LUCIA BEACH VOLLEYBALL
Dynamic Sport, Dynamic Design
THE CHALLENGE
Create an impactful billboard design for an international beach volleyball tournament that demands attention through bold imagery. The use of a dramatic low-angle action shot – showing a player in mid-flight – creates an arresting visual that makes viewers stop and look, while walking the line between athletic intensity and tasteful presentation.
THE SOLUTION
Developed an attention-commanding design that:
- Used a powerful, graphic volleyball action shot
- Created visual drama through athlete silhouette
- Balanced provocative imagery with sport focus
- Maintained professional tournament positioning
- Integrated eye-catching orange/blue contrast
- Applied strategic halftone effects for modesty
DESIGN IMPACT
- Dramatic photo angle creates stopping power
- Athletic intensity captures attention
- Strategic photo treatment maintains propriety
- Halftone pattern provides artistic transition
- Bold typography matches visual energy
- Professional sports context frames imagery
- High-contrast colors enhance visibility
- Clear information hierarchy guides viewers
Billboard Design

